NordicTrack

NordicTrack is one of our favourite brands and should be one of yours too, an American brand with over 35 years of experience, they have got something for everyone

 



The History of NordicTrack (and why you should trust them)

NordicTrack is one of the oldest fitness equipment manufacturers in the world, it was founded by Edward & Florence Pauls in 1975, the inception is recorded as the date that Edward Pauls invested the original NordicTrack ski machine in this garage in Minnesota, USA.

 

Edward was a fitness enthusiast and engineer and was making the machine to beat his friend in the local cross country skiing race.

 

Interesting fact, when they first started selling machines, they had to publish very long adverts with lots of basic information on how exercise is good for you and will help you live a longer life. Believe it or not people didn’t know all of this at that time, more people were active and thought less about exercise on a machine.

 

Since then NordicTrack have been acquired by Icon Health and Fitness and continue to thrive and the Pauls legacy lives on.